Media Relations

Media Relations

We Deliver High Value Opportunities to Amplify Your Story

Earned media is an impactful and high value tool in your company’s communications playbook. Our team has extensive experience building relationships with relevant media outlets and placing stories that reach your target audiences.

With decades of experience working in newsrooms, press offices and as spokespeople, we understand the complex earned media landscape and what news will resonate with editorial staff. We work to secure the right opportunities for subject matter experts and spokespeople, then prepare them to nail the interview no matter the topic.

Our media relationships and expertise span:

  • Connections with national, business, local market and trade media, and news agencies
  • Proactive media outreach and reactive media management
  • Press release development and deployment across wire services
  • Message training for spokespeople and public-facing leaders
"I've known Alpha's leadership team for many years, and so when we needed an integrated approach to our IR and CorpComm efforts, they were my first call. The team successfully placed numerous media and thought leadership stories, while simultaneously helping us simplify our message to investors and tackle other IR/PR challenges. Their integrated approach to corporate communications was unique and a strong value add for our internal team."

Aaron Miles, Chief Investment Officer

Verano Holdings Corp.

“Made in America” Story Positions Small-Cap Energy Company for National Spotlight

CASE STUDY

The Enduring Value of a Proactive Media Relations Program to Support Corporate Reputation and Visibility

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visibility that enhances corporate reputations

Alpha’s CorpComm Team Maximizes the Media Relations Ecosystem

Every media relations program requires a thoughtful and customized approach. The media relations ecosystem can be overwhelming and we can help to assess and recommend the right media placements to meet your business goals.  Our team brings deep experience and relationships to help you build the right corporate visibility that your brand deserves.