The Challenge:
A prominent consumer brand was preparing to transition its outdated planning software to a new integrated system to improve operating performance and efficiency. Alpha helped the team identify and prepare for the risks associated with a failed roll-out, as many critical operating processes were managed through these systems.
Alpha’s Solution:
- Ahead of the transition date, Alpha prepared a comprehensive risk communications plan and risk assessment, and subsequently developed specific playbooks for the top identified vulnerabilities associated with the project.
- Months before launch day, Alpha interviewed subject matter experts capturing insights that informed the initial risk assessment.
- We tapped into our extensive crisis experience to identify which fail-points would cause the most disruption to the business and the brand.
- Alpha developed a comprehensive risk communications plan and subsequent risk-specific playbooks with ready-to-use holding statements, social media posts, talking points, and notes to impacted stakeholders.
Results:
- As a result, our client had ready-to-use communication templates and materials in case of an issue — and, more importantly, instilled confidence in their leadership team that every vulnerability had been prepared for and considered.
- As Alpha handled developing the crisis plan, our clients could focus on their day-to-day responsibilities without missing a beat.
- If any issues arose, the client would be ready to act fast.
